Posts Tagged ‘Internet Trends’

What publishers can learn from global media and internet trends

Wednesday, June 3rd, 2015

Even small publishers should take note of the big shifts in the digital media landscape, as they will affect their business in the next few years.

Respected analyst and forecaster Mary Meeker of KPCB recently published their annual 200 slide report on Internet Trends.  In case you haven’t got around to reading it yet, I’ve picked out the top insights that could affect all publishing businesses.

But let’s start with the Zenith Optimedia consumption forecasts predicting how media behaviour will change worldwide. (more…)

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Posted in advertising, agile publisher, b2b, business strategy, commerce, consumer, content

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